Your Guide to a Successful Digital Silent Auction

Run a Mock Auction

  • Create an auction for free, add some fun items and invite your colleagues
  • Use other tips in this document to help get you set up
  • Run an auction to completion to familiarize yourself with the platform

Create Your Actual Auction

  • Same as the mock auction, except now give it your actual start/end times, name, etc. 
  • You can purchase or apply pre-paid bundles during creation, or later

Seriously Consider Setting a Dynamic End Time

  • This is the second step in the auction setup process, read the text carefully! 
  • Setting a dynamic end time lets you get the most value out of your auction items 
  • As an example, and auction raised $13,000 before normal end time, and an additional $1,500 in a single 5-minute extension!

Don’t Go It Alone If You Don’t Have To

  • Running events are a lot of work, with Bid Beacon add as many admins as you want 
  • Have your admins register with Bid Beacon and join your auction 
  • Find them under ‘Manage Attendees’ and change their role to Admin 
  • Only difference from ‘Owner’ role is that Owners see payment configuration

Add Your Auction Items

  • We recommend adding items on a desktop as its easier to type and copy & paste 
  • After the items are added, log into the app on a phone to take and add pictures 
  • Select from available items types: 
    • Bid Item – your standard auction items where users bid incrementally, and the highest bid wins
    • Blind Bid – guests place their best bid but cannot see other bids. At the end of the auction, or once the item closes, the guest with the highest bid wins 
    • Buy Now – for selling a fixed number of items at a set price (i.e. merchandise) 
    • Donation – for accepting monetary donations 
    • Live Item – promote your live items in app, run a live auction, then enter the winner’s details on the item in Bid Beacon so they can pay through the app

Invite Guests To Join

  • Invite guests at any time, they will receive real time updates as you add/edit items 
  • The best onboarding experience is to invite users by email through the app 
  • This sends them an email with instructions, and if they login with the same email, they will already be joined to your auction 
  • Alternatively, share the Invite Page, link available on Auction Info page (‘?’ icon top right on Browse Items page). Or: 
  • You can also tell people to download the app and join with your auctions Invite Code.

Add Your Sponsors

  • If you have sponsor enabled, add them from ‘Manage Sponsors’ in the side menu 
  • Try to use banner style images, and add as many as you like 
  • Add a URL so if users click the banner, it opens the sponsors website 

Drum Up Excitement

  • Inviting users to join your auction before the event is a great way to build excitement 
  • Have a screen where you can display your auction items as a list or slideshow: 
  • Encourage users to use silly display names (you always have their email)

Manage the Auction Close

  • Using the Online Payments add-on allows guests to pay for their items through the app, greatly reducing line ups and headaches when the auction ends 
  • When guests pay, their items are immediately flagged as paid in the admin’s app as well 
  • If guests pay manually, admins can update the status of items as paid 
  • As guests pick up their items, the items are checked off, and moved ta ‘completed’ list

Need Help?

  • Check out our support page, which has several video tutorials showing you how various steps of the silent auction process work: 

Get started with your own
free online silent auction!

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